For those who needed to choose the most important wrestle with regards to eCommerce advertising and marketing, what would it not be and why?

Examples might be (lack of): time, finances, personnel, information, instruments.

Share any extra data that you just assume could also be related (business, # of staff, AOV).

Disclaimer: I work for an eCommerce advertising and marketing software program firm – I’ve my very own ideas primarily based on the conversations I’ve each day, however focused on listening to straight from these concerned.