Had my Shopify store up for a few month now. At all times excited by studying digital advertising myself. Dive down the educational path and located it’s too deep and would take an excessive amount of time to be taught, earlier than I am assured sufficient to make a worthwhile advert marketing campaign.
Final Saturday, after a number of rounds of wine, I mentioned fuck it and simply do it. Picked an image from my IG web page, handrawn some textual content overlay. Arrange some customized viewers in FB, increase, my first static picture advert is stay.
Actually LOLed when the primary sale got here in, after 7 hours the advert has began. 2 extra gross sales the following day. And I am within the third day hoping for one of the best. Man that second I really feel the magic of Web, or advert marketing campaign. It really works!
I am promoting this product for months now as talked about [previously](https://www.reddit.com/r/ecommerce/feedback/gg9j76/first_ecommerce_attempt_after_rather_successful/). That is actually not my first sale for the product, nor it’s the first “contactless” sale, however it’s the first “contactless” sale from the shop I designed. No chat, no e mail, only a straight order, dropped within the retailer.
It’s large and meant a number of issues to me:
– The shop design is authorised
– The advert marketing campaign is authorised (though tons of mistake but to be corrected)
– The branding technique is authorised
– The enterprise is authorised!
I used to be informed you shouldn’t run the primary FB Advert with conversion (occasion set to buy) with none gross sales beforehand. However that is what I did as first advert and appears like it really works (or it’s as a result of the product merely has excessive demand?). I am seeking to construct a correct advert funnel.
What’s easiest construction in time period of advert sort(site visitors/conversion) and occasion to focus on (touchdown web page views/hyperlink clicks/and so forth) for a starter retailer?
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