I launched an $80 CBO marketing campaign (Three advert units, 1 advert every) immediately with an advert that sometimes has 0.3-0.four cpc, however I am seeing 0.10-0.12 cpc with the very same audiences, artistic and so on.

However the visitors is absolute trash and changing very poorly for some cause.

For reference, the 1% LLA viewers has a 0.10 CPC – I’ve by no means seen this earlier than. Clearly gonna let it spend, however the amount of the visitors and low CPC is absolutely bizarre. Often have greater CPCs however higher conversions.

US, Males solely, 18-65+, Conversion Buy campaigns. 7 Day Click on, 1 Day View; Lowest Value.

Ecommerce, males’s attire.

Does anybody have any concept what is going on on?